• Name: Eric Ricaurte
  • Position: Founder & CEO, Greenview

Eric founded Greenview in 2008, an international consultancy and data intelligence firm catalysing innovation and best practice in sustainability and ESG, providing services for strategy, programs, data management, benchmarking, and reporting. Greenview’s clients include most of the world’s largest hotel companies as well as hotel owners and developers, event organizers, cruise lines, NGOs, DMOs, OTAs and industry organizations including the WTTC, UNWTO, and AHLA. With over 25 years of hands-on experience, Eric is a frequent speaker, convener, and researcher on the topic of sustainability. His notable industry work includes launching the Cornell Hotel Sustainability Benchmarking Index, Green Lodging Trends Report, Destination Water Risk Index, Hotel Global Decarbonisation Report, Hotel Owners for Tomorrow Coalition, and Net-Zero Methodology for the Hotel Industry.

Eric is a member of the UFI Committee on Sustainable Development, the International Standards Committee of the Global Sustainable Tourism Council, and the Board of Advisors of the Phuket Hotels Association. Prior to founding Greenview, Eric specialized in the operations and development of nature-based lodges, theme parks and attractions in Costa Rica, Mexico, and Brazil. Eric earned a Bachelor of Science degree from the Cornell University School of Hotel Administration and a Master of Science degree in Tourism & Travel Management from New York University. He has held a research fellowship at the Cornell University Center for Hospitality Research and been an adjunct instructor at New York University.